Mackey Opticians

Overview

Mackey Opticians are Northern Ireland's largest independent chain of Optometrists. With 14 locations across Northern Ireland, they provide the whole range of eye care and hearing care services and products. < Established in 1949 and still family run, they are a friendly team of professionals, catering for both private and NHS patients.

They approached us to design and develop a modern new online solution for them, with the old website having been in existence for many years and in great need of replacement. We designed and built a custom, user-friendly focused website, which has a large amount of information, presented to the visitor in an easy-to-digest, easy-to-navigate and interesting way, using plenty of colour, high-quality imagery, animation, custom iconography and graphics. Conversion goals are carefully placed throughout to capture enquiries and leads. It also has job posting and application functionality which allows the team to accept applications and rate applicants.

We are confident that the client will see a huge difference in engagement and enquiries from their new, optimised website and wish them all the best for the next 75 years!